10 Brands That Will Die in 2012- as per The Atlantic
10 :: Sony Pictures
Sony has a studio production arm which has nothing to do with its core businesses of consumer electronics and gaming. Sony bought what was Columbia Tri-Star Picture in 1989 for $3.4 billion. This entertainment operation has done poorly recently. Revenue dropped 15% this year. Its gaming system group is under siege by Microsoft and Nintendo, and its consumer electronics group faces an overwhelming challenge from Apple. The company's future prospects have been further damaged by the Japan earthquake and the hack of its large PlayStation Network. Sony Entertainment will disappear with the sale of its assets.
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