"Our special World Cup offer: Free eye tests for all Uruguayans. Like everyone in England, we couldn't believe our eyes when the Uruguayan referee and linesman failed to recognise Frank Lampard's equalising goal against Germany.
We're responding by offering all Uruguayans a free eye test to avoid anything like this happening again."
While there was one complainant, a British-Uruguayan, Asda said 15 customers had taken advantage of the offer. :o)
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